Is small-town America more virtuous than the rest of the country? Jack Donaghy, the manipulative network vice president on the TV show "30 Rock," thinks so.
In the episode "Stone Mountain" (aired originally October 29, 2009), Jack (played by Alec Baldwin) sets off to middle America to find a new comedian for his late-night comedy show. His rationale is that he'll find someone "more American" (and hence more popular) if he looks beyond big cities.